When people think of web accessibility, they often focus on people with disabilities. However, making a site accessible means not only opening it up to a specific part of the population, but improving the experience for all users, including those without disabilities. But not only that: an accessible site can also have a positive impact on your SEO and search engine rankings.
An accessible website is, by definition, easier to navigate, with clear text, descriptive images and an intuitive interface. These aspects not only make life easier for those with motor or cognitive impairments, but also improve the experience for all users. For example, people navigating from mobile devices will benefit from a simple and straightforward interface, while those with slow connections will appreciate optimised images and reduced loading times.
In terms of SEO, accessibility plays a key role. Search engines, such as Google, reward well-structured and easily navigable sites, ranking them higher in search results. A site that complies with WCAG 2.1 guidelines is more easily indexed by search engines, which translates into increased organic traffic.
With Accessibi, you can improve both the accessibility and SEO of your site. Our team will analyse every aspect of your site to optimise it for both users and search engines. The result will be a site that is more accessible, easier to use and more visible online.
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